BrightFarms – A Produce Supply Chain Revolution – Paul Lightfoot

Video by
TEDxManhattan

Most produce travels hundreds or thousands of miles to get to the grocery store shelves. It travels well, but taste and flavor are sacrificed for longevity. How about zero-miles-to-store? Paul Lightfoot tells us about Bright Farms which finances and builds greenhouse farms on the roofs of grocery stores. Now that’s “Fresh!”

Video Length: 00:12:06

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    About Paul Lightfoot

    CEO BrightFarms

    Paul Lightfoot is the Chief Executive Officer of BrightFarms, which designs, finances, builds and operates greenhouse farms at grocery retailers, ...read more.